nikki1786
LizQuen
In its tradition of bringing the best drama series on television, ABS-CBN has partnered with Precious Heart Romances in coming up with teleserye based on well-loved romance novels. The Kapamilya network and one of the leading publishers of romance pocket books have signed the deal last February 12. Present in the contract signing were ABS-CBN Head for TV Production Cory V. Vidanes, Direk Lauren Dyogi,Precious Heart Romances Publisher Jun Matias, and Precious Heart Editor-in-Chief Edith Garcia.
Direk Lauren will be spearheading this project and he talked about what viewers can expect from these stories. "This is the first time for ABS-CBN that we acquired lots of titles to make it as teleseries. We are going to make the "Bud Brothers" of Rose Tan and "Kristine" of Martha Cecilia. its trendy nodaways that a lot of books made it through tv series or movies [not to mention like Harry Potter and Twilight]. there are lot of elements that you can find in the book that surely a lot of people will like to see it on tv. the bestseller novels of Rose Tan and Martha Cecilia and the rest of the writers. you know that you have read it and now you're going to see onscreens. a lot of romance flick and surely people can relate to it."
Publisher Jun Matias said that he is honored with the trust that ABS-CBN gave to their books. "We are happy. eversince, from 18 years of Precious Heart, i can see that our books has potentials that can make it through TV or movie adaption. i think its about time because our market is so big when it comes to romance pocketbooks. i dont believe that Filipinos dont read any Filipino books, because our sales in Precious Hearts, even if we dont have any promos... we can still sell it. Also most of the hollywood films now are based in books, so now we have a market in our books. we are confident that ABS-CBN will get us into the market [for TV adaption]."
Matias added that he is very confident ABS-CBN will do justice in translating their pocket book stories into teleserye. "We are trusting ABS-CBN. its already proven. we are also thankful that ABS-CBN trusted us. of course for technicalities, there are lot of adjustments but we are still open to what may comes. but the essence of the story is still there, im sure ABS-CBN will take care of it."