Hey ruktertainment can be two words as well ruk=love and then tertainment is entertainment-en=tertainment. love entertainment. ya know ya know. I think it should be added to the list for votes.
I don't have a personal problem with the name. Its just not easy to remember and not general enough. Plus its a bit of an inside joke.. kinda like the name sarnworld. We're trying to go a bit more mainstream remember
Its definitely the kinda name you want if you're writing a blog like lyn (IE iheartlakorns.com)